my name is Jenny Theolin.
I LEAD AND CONNECT PEOPLE and IDEAS.
studio theolin | OWNER
I head up Studio Theolin, where we specialise in brand, communication and exhibition design. Latest projects include designing an outdoor photography exhibition for WaterAid & H&M Foundation, and a content strategy YouTube-based campaign for Berghs School of Communication's 75th Anniversary.
EXHIBIT | OWNER
Creating and showcasing events and experiences promoting new human interaction and serendipitous moments. Exhibit applaud the daredevils and norm-breakers. And through curation and idea synthesis, we facilitate new connections and global innovation through opening up a new kind of space for collaboration.
design sweden | VICE CHAIRMAN
Design Sweden is an organisation set up with the sole purpose to support, nurture and enable designers living and working in Sweden and those operating abroad. Founded in 1957, we act as one voice – driving and engaging in the discussions surrounding design on an industry level and, wider, in the public sphere.
hyper island | ma PROGRAMme MANAGER, INDUSTRY LEADER, GUEST SPEAKER, coach & INDUSTRY ASSESSOR
I run the Hyper Island MA Digital Management part-time programme in Stockholm and previously London. And as Industry Leader, Coach & Assessor, I work predominantly with the Digital Media Creative programme designing a course called The Studio.
BERGHS SCHOOL OF COMMUNICATION | COURSE MANAGER, PROCESS DESIGNER & FACILITATOR
I designed the Communication Design 4 course in 2016, and the 2-month Communication Design 2 course this year. I'm also a process designer and facilitator, having process led workshops for the Berghs Boost Project and facilitated the Berghs Advisory Board.
Talks, judging and public speaking
Keynote Speaker – Episerver Days, Gothenburg, 2017 (May)
Keynote Speaker – Episerver Days, Malmö, 2017 (April)
Keynote Speaker – Episerver Days, Stockholm, 2017 (April)
Judge – Guldägget Kycklingstipendiet, Stockholm 2017
Judge – Visuelt Graphic Design & Illustration Awards Norway, 2017
Judge – Stockholm Startup Weekend, 2016
Judge – Visuelt Graphic Design & Illustration Awards Norway, 2016
Judge – Marketing Design Awards, London, UK, 2014
Judge – Print Poetry Competition, 2014
Host / Moderator – Glug Stockholm, 2014
Host / Moderator – Glug London, London, UK, 2013
Guest Speaker – She Says STHLM Launch, 2015
Guest Speaker – Blab 17 (VIDEO), Manchester, 2014
Guest Speaker – Small Talk Birmingham, 2014
Guest Speaker – BRITE: LONDON (VIDEO) London, 2014
Keynote – Limkokwing University of Creative Technology, UK, 2014
Keynote – DBA Inclusive Design Challenge, RCA, London, 2010
SELECTED lectures & FACILITATED SESSIONS
Personal Branding – Hyper Island, Motion, Stockholm 2016
Personal Branding – Nackademin, Social Media Marketing 2016
Personal Branding – Hyper Island, Digital Strategy, Stockholm 2015
Personal Branding – Hyper Island, Motion & Mobile, Stockholm 2015
Berghs Boost Camp – Berghs, Stockholm 2016
Berghs Advisory Board – Berghs, Stockholm 2016
Design Thinking – Hyper Island, MA Digital Management 2015 & 2016
Digital Tech – Hyper Island, MA Digital Management 2015-2016
Business Transformation – Hyper Island, MA Digital Management 2015
Startup Weekend LDN – Hyper Island, MA Digital Management 2015
Presentation Coaching – Hyper Island, DMC 2016
Reaction Design – Berghs, Communication Design 4, 2015 & 2016
Commercial Photography – Volda University College, 2015
Creative Startups – Hyper Island, Manchester 2014
Creative Direction – Shillington College, London 2014
Branding – Shillington College, London 2014
Concept Development – Shillington College, London 2014
Brief Process – Shillington College, London 2014
Design Principles – Shillington College, London 2014
Introduction to Photoshop – Shillington College, London 2014
Introduction to Illustration – Shillington College, London 2014
Introduction to InDesign – Shillington College, London 2014
Wireframing & Storyboarding – Shillington College, London 2014
Photo Retouching – Shillington College, London 2014
Packaging – Shillington College, London 2014
Printing Process – Shillington College, London 2014
Colour Theory – Shillington College, London 2014
Colour Correction – Shillington College, London 2014
Artworking – Shillington College, London 2014
published articles & in the press
I've been filmed for BBC News, written 30+ opinions for Design Week and many articles for Creative Bloq I've also reported for Digital Arts Magazine; articles like Can design be truly authentic? My projects have also featured all over the internet. From Wired to Mashable, my work has been featured in both trade, national and international press.
“From the minute Jenny arrived we were swept up in a whirlwind of bubbling energy and enthusiasm second to none. Ideas abound, creativity flows, and stuff gets done.”
– Irena Molendys, The Framers Gallery